You run a wine farm, not a marketing department. These are the problems farm owners and managers bring to us most, and what we do about each one.
Visitors choose a tasting room on their phone
Many visitors decide where to stop on the day, searching for wine tastings nearby. Farms that aren’t on the map, or have an outdated profile, get driven past.
What we do: get your farm into the map results for nearby searches, with current hours, photos, reviews and a clear way to book.
They love the wine, then can’t buy it again
Visitors enjoy a tasting, take a bottle home, and then have no easy way to buy more once the trip is over.
What we do: build an online wine shop, wine club sign-ups and emails that turn one-time visitors into repeat customers.
Packed in season, quiet in winter
Summer weekends are packed, while winter weekdays are quiet in the tasting room and the restaurant.
What we do: promote winter experiences, events and online wine sales when visitor numbers drop.
Wine advertising comes with extra rules
Ads for alcohol come with stricter platform policies and age restrictions, and getting them wrong means rejected ads or a restricted account.
What we do: set up campaigns and audiences that follow those rules from the start.