IT Hardware & Cybersecurity Distributor

Helped grow online sales by 50% through SEO, paid ads, and a custom WooCommerce setup tailored for easy, high-volume sales.

Performance Overview

Revenue Growth:

R9.1M → Up to R13.68M annually

Average Monthly Leads/Conversions:

Average Value Per Sale:

Average Monthly Revenue: 

Monthly Marketing Budget: 

ROI % on Marketing Spend: 

Target Audience:

Companies needing IT and cybersecurity solutions

Services Delivered:

eCommerce Integration, Website Revamp, SEO & Paid Ads Management

The Work

Back in 2021, this client needed a simple eCommerce setup to sell Patchbox products online. We integrated WooCommerce, loaded all products and variants, set up payments, and got the site ready to take orders. I still remember getting the first sale notification — always a great feeling when your work helps a business generate real revenue.

From there, we kicked off SEO. With low competition and solid search volume, rankings climbed fast for key Patchbox terms. Within the first year, they brought in over R9M in online sales. We later revamped their site for better user experience, cleaner design, and frictionless checkout, while pushing SEO even harder.

Challenges

The biggest challenge here was expanding the site’s reach beyond Patchbox. As sales grew, the client added more IT and cybersecurity products, which meant scaling content, SEO, and paid ads. Managing growth while keeping the experience seamless was key.

Results

  • Average monthly revenue grew to R760K – R1.14M
  • SEO drove fast growth, with targeted ads increasing exposure
  • Site traffic and conversions stayed strong with a R1,200 average sale value
  • Client increased budget from R19K to R85.5K for SEO + ads

Overall

We took a simple WooCommerce site and helped it scale into a strong sales engine for this client. What started as a few product listings turned into consistent monthly sales, new product lines, and future expansion. They trusted the process, and it paid off. — it’s been a solid partnership that’s still growing.

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